On Thursday evening, as rumors swirled about a shooting at Brown University, the network's Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
While the network is hardly a flawless news source, her message rang true for numerous observers. It stands as one of the broadcasters where you can find grounded and mostly dependable reporting – particularly during fast-moving events like the one unfolding in the vicinity of a New Hampshire storage facility.
An Uncertain Position Amid a High-Stakes Tug-of-War
However CNN, now middle-aged, finds itself in a vulnerable position as two giant media empires vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has turned into a high-stakes game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“This is yet another example of the profound systemic issues with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a more important point.
“It is often framed as a corporate drama with key players as the main characters, but there is scant discussion of the common good,” Pickard said.
A Further Factor: Donald Trump
This situation is further muddied by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” foe.
Think back to the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now claims that the network requires new ownership. Many see this as a desire for ownership that will protect him from journalistic oversight. That is one reason why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to prefer that company more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that venerable news network.
An Outcome of Further Turmoil
Significantly, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That setup could position CNN for yet another acquisition. There is no finish line.
According to Timothy Wu, a lot of this is illegal, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Either merger would be detrimental to the country, and both should be challenged by anti-trust authorities,” Wu recently wrote.
The Bigger Challenge and a Way Ahead
Whatever happens in this situation, the bigger problem remains.
“Our current system is a very structure that undermines democracy, but we must resist learned helplessness,” Pickard said. Regulatory choices – originating in the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can address it.
Can reform occur in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is a distant prospect now, but that should not imply it will not happen in the future.
Policies that bolster independent news organizations, reinforce local journalism, subsidize public media, and prevent the consolidation of media power in too few hands are not only possible – they are essential for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations like CNN cannot be pieces in the most recent corporate chess match.